We coined the brand name – stemming from the fact that their tea estate is located on the banks of the Brahmaputra river and designed a contemporary, minimal and clean logo – inspired by the hand pose of Lord Brahma.
The packaging design uses illustrations for every flavour (the flavours were also named by us), in an innovative yet simple way to make the product eye-catching and appealing to a wider audience.
‘Design Piñata asked us great questions to design something we love and also help us better define our product. Their patience, thoroughness and innovation was remarkable! They really thought out of the box and gave us a design that stood out.’ – Pallavi Kanoi, Promoter